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If you thought presentations meant endless pie charts and bullet points, allow us to introduce you to the Men's Health pitch.

Bold animation is used throughout to evoke the energy and spirit of the magazine's readers - capturing their demographics in a way pie charts could never hope to. Copy is kept to an absolute minimum. Sales points are made quickly and powerfully. It's all paced for maximum impact.

This isn't so much a presentation
about Men's Health. It's a chunk
of the brand itself.